Install attribution tracking is a great way to improve your initial relationship with your user. Knowing how, where, and even more importantly, why a user installs your app allows you to get a better understanding of who your user is and how you should introduce them to your app.
You can use our APIs to seamlessly provide MoEngage with install data. These APIs allow you to track the install attribution data in MoEngage, which you can then use to enhance your marketing automation campaigns on MoEngage.
We have made it easy for you to test the APIs. Click here to view it in Postman.
Publisher name of the install.
Campaign name of the install.
Partner name.
This is your MoEngage account's Workspace ID that must be included in the request. You can find your Workspace ID in the following navigation on the dashboard:
Revamped UI: Settings > Account > APIs > Workspace ID
Google Advertising ID of the device on which the install was detected (for Android only).
IDFV of the iOS device on which the install was detected (for iOS only).
Available on the MoEngage dashboard by navigating to Settings > Analytics > Acquisition Tracking > Attribution Key.